247 News Around The World
247 News Around The World

Mecca has opened its giant flagship store just in time for Black Friday sales – and it is the biggest beauty shop in the Southern Hemisphere.

Located in Sydney’s iconic Gowing’s department store building, the three-level superstore is home to more than 200 of Australia’s favourite brands.

There is also a Perfumeria, gift wrapping bar, piercing salon and on-site naturopathy.

The old Gowing's building has been transformed into the Southern Hemisphere's biggest beauty store

The old Gowing's building has been transformed into the Southern Hemisphere's biggest beauty store

The old Gowing’s building has been transformed into the Southern Hemisphere’s biggest beauty store

Mecca has taken on the old building and transformed it into a beauty wonderland

Mecca has taken on the old building and transformed it into a beauty wonderland

Mecca has taken on the old building and transformed it into a beauty wonderland

The store is spread over three levels and stocks products from more than 200 brands

The store is spread over three levels and stocks products from more than 200 brands

The store is spread over three levels and stocks products from more than 200 brands

A third of the massive 1800 square metre store is dedicated to beauty services which ‘bring the Mecca products to life’.

From a brow studio to signature facials and cosmetic treatments with Dr Van Park, it is no wonder the store has been described as a ‘beauty wonderland come to life’.

The Gowing’s building, built in 1868, was originally a popular department store but in recent times it has been home to fashion brands Topshop and Supre.

But one step inside the newly fitted store and the recent history is all but forgotten.

A third of the store is dedicated to bringing the products to life with the help of professionals

A third of the store is dedicated to bringing the products to life with the help of professionals

A third of the store is dedicated to bringing the products to life with the help of professionals

Stunning chandeliers drip light throughout the beauty emporium

Stunning chandeliers drip light throughout the beauty emporium

Stunning chandeliers drip light throughout the beauty emporium

Everything is extra at the beauty store - which will be known as Mecca's flagship

Everything is extra at the beauty store - which will be known as Mecca's flagship

Everything is extra at the beauty store – which will be known as Mecca’s flagship

Spread over three places the store is huge - and comes with a concierge to help you navigate

Spread over three places the store is huge - and comes with a concierge to help you navigate

Spread over three places the store is huge – and comes with a concierge to help you navigate

Described as ‘high-energy’ and ‘colour-fuelled’ the original heritage of the building shines through – somehow gelling with the new neon yellow elevators and ‘dazzling escalators’.

There is also a concierge located at ‘a central point’ within the store, helping customers navigate the biggest Mecca on earth.

The store’s doors will open for the first time today, in time for Black Friday.

There will also be three days of virtual beauty experiences to celebrate the launch in a covid-normal way. the online classes will cover tanning, hair styling and jewellery trends.

The stunning transformation comes just in time for Black Friday

The stunning transformation comes just in time for Black Friday

The stunning transformation comes just in time for Black Friday

The store is located in the Sydney CBD and is 20 times larger than the first Mecca store

The store is located in the Sydney CBD and is 20 times larger than the first Mecca store

The store is located in the Sydney CBD and is 20 times larger than the first Mecca store 

A brow bar and a piercing salon are part of the store which boasts more products than any other

A brow bar and a piercing salon are part of the store which boasts more products than any other

A brow bar and a piercing salon are part of the store which boasts more products than any other

There will also be three days of virtual beauty experiences to celebrate the launch in a covid-normal way. the online classes will cover tanning, hair styling and jewellery trends

There will also be three days of virtual beauty experiences to celebrate the launch in a covid-normal way. the online classes will cover tanning, hair styling and jewellery trends

There will also be three days of virtual beauty experiences to celebrate the launch in a covid-normal way. the online classes will cover tanning, hair styling and jewellery trends

It will be open every day from 10am – 6pm most days with extended holiday hours starting on December 1. 

On Thursday evenings the store will be open until 9pm, but it closes by 5pm each Sunday.

The store is 20-times the size of Mecca’s first store in Melbourne. 

Source: | This article originally belongs to Dailymail.co.uk

The post Mecca launches biggest beauty store in Southern Hemisphere on Black Friday appeared first on 247 News Around The World.

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